No. 61
Genmaicha Iri Matcha
This Great Taste award-winning Japanese green tea combines comforting toasted rice with premium sencha and antioxidant-rich matcha in one wholesome brew.
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This Great Taste award-winning Japanese green tea combines comforting toasted rice with premium sencha and antioxidant-rich matcha in one wholesome brew.
This Great Taste award-winning Japanese green tea combines comforting toasted rice with premium sencha and antioxidant-rich matcha in one wholesome brew.
Sencha, Toasted Rice and Matcha in One Cup
Nutty toasted rice, fresh sencha and smooth ceremonial grade matcha. Our Great Taste award-winning Genmaicha Iri Matcha is mild, comforting and completely free of bitterness.
Three of Japan’s best loved ingredients in one loose leaf tea. Genmaicha Iri Matcha combines jade-green sencha leaves, roasted brown rice and a generous dusting of matcha powder, producing a soft green brew with a sweet aftertaste and warm, nutty-grassy character.
If you have been searching for Japanese green tea with roasted rice and matcha and were not sure what it was called, this is it.
Genmaicha vs Matcha: What is the Difference?
Matcha is a powder. Shade-grown green tea leaves are stone ground into a fine powder that you whisk into water and drink whole, leaf and all. It is intense, creamy and vivid green.
Genmaicha is a leaf tea. Whole sencha leaves are blended with roasted brown rice, then steeped and strained like any loose leaf tea. It is mild, toasty and light bodied.
Genmaicha Iri Matcha is genmaicha with matcha added, so you steep it like a leaf tea but drink some of the powder too. If you want matcha on its own, browse our matcha range. If you want the toasted rice character without matcha, try our Supreme Genmaicha.
Tea Highlights
- Great Taste Award winner, 2021
- Japanese green tea blending sencha, roasted brown rice and ceremonial grade matcha
- Sourced from Ise Bay, Mie Prefecture, Japan
- Mild, nutty and comforting with a sweet aftertaste
- Excellent hot or served chilled
Tasting Notes
Appearance: Soft, slightly cloudy green infusion from the suspended matcha
Aroma: Toasted rice and warm grain over fresh grass
Flavour: Nutty and grassy with a creamy matcha body and gentle umami
Finish: Sweet, clean and comforting with no bitterness
Iced: Refreshing and mellow, with the toasted rice coming forward
Hot: Warm, wholesome and smooth. An easy tea to drink all day
Ingredients
Supreme Japanese Genmaicha (Japanese Green Tea, Roasted Rice and Popped Rice Kernels) and Ceremonial Matcha Powder (Shade Grown Japanese Green Tea)
How to Brew Matcha Iri Genmaicha
This is a delicate green tea and the water temperature matters more than anything else. See our brewing guides for more details.
- 2-3g of loose leaf per cup
- 200ml water at 70°C
- Steep for 2-3 minutes
Do not use boiling water. At 100°C you scorch the sencha and the matcha turns bitter and dull. If you don’t own a temperature controlled kettle, boil and then let it stand for a few minutes.
Give it a gentle stir before drinking. The matcha settles, and stirring brings the creamy body back through the cup.
Origin & Craftsmanship
Our Genmaicha Iri Matcha is sourced from Ise Bay, Mie Prefecture, on the Pacific coast of Honshu. This is one of Japan’s most historic tea growing districts, with a heritage going back at least 800 years.
We have worked with the same grower in Ise Bay for many years, visiting the gardens and production facilities regularly.
Further Reading & Related Teas
Explore the rest of our Japanese range.
- Toasted rice without the matcha: Supreme Genmaicha
- Matcha without the rice: Sencha Iri Matcha
- Pure Japanese green tea: Sencha
- Shop the full matcha range, from ceremonial grade to latte mixes
- Browse all Japanese tea or the wider green tea collection
- Shop luxury Loose Leaf tea from around the world
- Find a glass teapot or infuser in our teaware range
- More on green tea in our Tea Journal
Frequently Asked Questions
Is genmaicha the same as matcha?
No. Matcha is a stone-ground powder that you whisk and drink whole. Genmaicha is a leaf tea blended with roasted brown rice that you steep and strain. This particular tea contains both, which is why the two often get confused.
How much caffeine is in genmaicha with matcha?
More than a plain genmaicha, because the matcha adds to it, and less than a cup of coffee. The roasted rice makes up part of the blend and contributes no caffeine at all, which is one reason genmaicha is traditionally seen as a gentler green tea. The exact amount depends on leaf quantity, water temperature and steeping time.
What temperature should I brew it at?
70°C, and this matters. Boiling water scorches the sencha and turns the matcha bitter. Boil the kettle and let it stand for around five minutes before pouring. Steep for 2-3 minutes using 2-3g per cup.






