Organic Ceremonial Grade Japanese Matcha - No.66


weight: 40g Caddyweight: 100g Caddyweight: 250g Catering Packweight: 1kg Catering Pack

Organic Ceremonial Grade Japanese Matcha - No.66

This organic ceremonial matcha powder is meticulously produced by tea experts and imparts a silky and rich texture with a wonderfully deep flavour.

Price:  £24.95(VAT Free)

Gift Wrap:
  (32 Reviews)


Tea Story

Our organic ceremonial matcha green tea imparts a mellow and deep flavour - which stems from the high concentration of healthy amino acids - with subtle hints of sweetness. This matcha powder is meticulously produced by talented tea experts from the Ise Bay area of the Mie Prefecture region in Japan. Farmers in this region have been producing high quality green tea for over 800 years. Our Ise Bay colleagues make use of ancient knowledge, as well as state-of-the-art technology, to create the most sublime green teas.

This premium organic matcha tea makes the perfect healthy drink and can be enjoyed in the traditional way or used as a natural flavour enhancer in smoothies and juices as part of a healthy breakfast.

Our organic matcha tea is made from shade-grown tea leaves from Camellia Sinensis bushes. Only the finest handpicked tea buds are used. To prevent direct sunlight, the tea bushes are covered in the last 20 days before harvest. This process is known as ‘shading’. Shading slows down growth, increases the intensity of the natural green pigment and causes an escalation in the production of healthy amino acids. Our matcha tea is stone ground to a fine powder through the use of specially designed granite stone mills. It can take up to one hour to grind 30 grams of matcha.

Matcha Health Benefits: Researchers have found that the concentration of antioxidants available in matcha tea is 10 times greater than the amount of EGCG available in other fine green teas. EGCG can help to prevent cellular and genetic damage by neutralizing unstable molecules - also known as ‘free radicals’. Matcha is also said to boost metabolism and help reduce cholesterol levels when consumed regularly.

Brewing Guidance: See the matcha page for quick and easy brewing methods.

Matcha can be prepared to different liquid consistencies. For thin tea, use approximately 1.75g of matcha powder with 75ml hot water. For thick tea, use 3.75g of matcha powder with 40ml of hot water. To prepare your matcha tea, place a small amount of sieved matcha powder into your matcha bowl using a bamboo spatula. Add 70℃ hot water. Whisk the mixture using a bamboo whisk until the liquid has a uniform consistency. Finally, when enough foam has formed on the surface, beat at medium speed to produce finer bubbles.

Other Uses

Matcha is very popular for use in cooking - mainly to make cakes, sweets and ice creams. Our ceremonial matcha powder is perfect for making delicious desserts and for infusing into spicy coconut curries.

Matcha tea is also known to help ward of colds and infections, and is particularly great to implement in a musician's diet, aiding the voice. Read more on how Matcha can benefit the voice in 360 Artist Development's blog here.


Ingredients: Pure, Organic Japanese Green Tea.

Matcha Recipes

Matcha Duck-Egg Madeira Cake

Matcha Cupcakes with Strawberry Meringue Buttercream

Learn More About Matcha in the Tea Journal

Superfoods: Matcha Green Tea Explained



Region & Time of Harvest

This tea is harvested from July to August in Ise Bay, Mie Prefecture, Japan.


Tasting Notes

  • Appearance

    Vibrant green powder

  • Aroma

    Fresh spring grass and floral

  • Flavour

    Fresh spring grass and floral

  • Colour

    Rich and smooth with sweet grassy notes


Brewing Guidance

Customer Reviews
Average Rating (32 Reviews):  
Write a Review and share your opinion!

Great taste and gave me back my zing!
Monday, 17 August 2020  |  Rachel

I was recently diagnosed with breast cancer and had read on the internet that matcha tea can help (no idea if this is actually true but willing to give anything a go). I hate normal tea so was prepared to hold my nose while I drank it, however - I love it! No 66 has a lovely taste and gives me a real lift for a few hours after I've drunk it. I could really do with drinking 3 a day to gain maximum benefit for cancer but as it is understandably so expensive I'll have to stick to one. I've never put tea on my Christmas list before but I think this could be the year!

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Good quality tea
Monday, 17 August 2020  |  Kerry

Very good quality tea. Would recommend.


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Super Expensive and BITTER!
Friday, 14 August 2020  |  Mariattee

So I bought the ORGANIC CEREMONIAL GRADE JAPANESE MATCHA - NO.66 as an alternative to coffee... I chose it despite the price because of claims that it was organic, ceremonial grade and not bitter... I dont know about the former, but it is so bitter... I stooped to putting sweetener in it (I know I know) but it was honestly horrid (i used 1 teaspoon of powder) and now I have 」24.99 worth of bitter powder (I feel cheated) and from the T&C chances of a refund seem slim.

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With Mint Leaves
Thursday, 13 August 2020  |  Annabel

I bought a double walled thermo glass a while back. I probably don稚 make the Matcha in the correct way, but this recipe is to my liking.
I pick a good handful of fresh mint leaves from the garden and put them in the glass. I pour in freshly boiled water until it is 2/3rds full and let it steep for a few minutes. I then top up with cold water and take out the mint. I add the suggested amount of matcha and use a whisk to mix it well. For my it works a treat as I really enjoy fresh mint tea. I find drinking the matcha on its own is not so much to my liking, but the mint makes it more agreeable.
A happy customer...

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Better than coffee!
Thursday, 30 July 2020  |  James

My favorite morning pick me up, sits at my desk at work, much more focused than a strong coffee. Doesn't give me the jitters.


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Read all 32 customer reviews...

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